Easter traditions and gift inspiration

Easter, commonly known as a four-day weekend consisting of chocolate eggs, good food and the easter bunny. Or for those who don’t celebrate with the giant rabbit or don’t fancy gorging themselves on an assortment of chocolate eggs and hot cross buns, Easter is a time for family and faith.

Mother's Day Traditions Around The World

Mother’s Day is one of the few dedicated days a year where we take the time to appreciate the special women in our lives, to show our love and admiration for them. So, how do we celebrate?

The Ultimate Valentine's Day Gift Voucher Guide

The most common gift on Valentine’s Day is the red rose. They’re a classic, representing love and passion, who doesn’t love flowers? But the real question, how to one up this repetitive romantic gesture, how to stand out this year? 

Black Friday Tips, Trends and Campaign Ideas

With just over a month to go until Black Friday on 26th November 2021, will you be running a sale this year? Or would an alternative campaign suit your brand better? Here are three very different approaches for you to consider incorporating into your plans.

Black Friday: top tips for running a successful online campaign

The total spend during Black Friday weekend 2019 in the UK was a huge 8.6 billion pounds, with 194 million visits made to UK retail websites on Black Friday itself. 

Despite an online spending boom during Black Friday weekend in 2020, overall sales were lower than in 2019, as non-essential shops remained closed due to the Coronavirus Pandemic.

This year, with online sales remaining high, and physical shops open, we expect to see a return to spending levels of 2019. To help you cash in on Black Friday, we’ve put together our top tips for running a successful online campaign.

Get Behind The Gift Voucher Sales Boom

As the staycation trend grows and restrictions ease, gift voucher sales have hit an all-time high. 

Are you pro-actively promoting your gift vouchers?

Here at Gift Voucher Brilliance we care about our clients - we are always continuing to offer support and advice, we don’t stop once your shop is live.

Father’s Day 2021: A Unique Gift Voucher Opportunity

Father’s Day is a core family holiday, and an annual opportunity to boost gift voucher sales. More so given Dads are notoriously difficult to buy for! But Father’s Day 2021 is extra special. Here’s why…

The Gift Voucher VAT rate is changing

Sound familiar? Last year the Government lowered some VAT rates to 5%.The latest Budget outlines a phased return to the standard rate of 20%. More information on the changes and what you need to do.

Top Gift Voucher Trends For Mother's Day 2021

How can you increase your gift voucher sales? View our latest data-driven insights here, with tips to maximise your gift voucher sales.