Gift voucher history

The Gift Voucher Phenomenon

Written by: Polly

It was in the run up to Christmas 1932 that the first book tokens went on sale in the UK. A few years later Boots started selling the first individual store vouchers. Eight decades on and we’re apparently still obsessed.

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Mother Day GVB

Top Gift Voucher Trends For Mother's Day 2021

Written by: Skye Onley

How can you increase your gift voucher sales? View our latest data-driven insights here, with tips to maximise your gift voucher sales.



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